Didn’t attend BCS? 3 Things you Missed

For those who didn’t attend the Building Content Summit a few weeks ago, here’s what you missed out on!  (And why you should become involved next year in Phoenix!) INVIEW labs had 3 directors present; Bryan Novotny, Steve Germano, and Myself.  It was a pleasure to see this event transition from a concept to such a positive outcome that it was.

1. You can’t beat the NETWORKING

AEC firms were there.. CHECK!  Manufacturers were there.. CHECK!!  Service Providers and Software vendors were there.. CHECK!!!  The BCS offered many different formats that allowed for discussions between these groups.  We had over 100 in attendance!  Pretty good for year one.  In a way, the collective group represented the best and the brightest in the BIM content world.  Whether you were talking with your competition (gasp!  how dare you!), or talking with others from a different group, you gained a different perspective.  Prior to BCS, some folks expressed fear to me of discussing their own solutions in front of competition.

“Perhaps the fear of losing competitive advantage may be overridden by pain of loss of efficiency due to recreation/duplication.  It’s not the interface stopping us, it’s fear of loss of differentiation stopping us.” Nancy McClure, Interior Architects

The truth is, aren’t we all passionate about the same thing?  The challenges we face are far larger than any single one of us can solve.  We each have many other areas where we can and should differentiate ourselves but content elements itself should not be one of them.  Come out next year and be sure to open up!


2. PROBLEMS were defined

How refreshing it was to have a day focused on CONTENT!  This was unlike other great events where content challenges are only one of many items discussed. At INVIEW, we believe content is THE foundation for all else.  It was great to see BIG problems being exposed and hear some of what was proposed as solutions.

It was particularly interesting for me to hear folks express more frustration centered around DATA in BIM content than GEOMETRY. Though, maybe I have selective hearing since DATA is so much of what we talk about in UNIFI development discussions.  It does seem that folks ARE more accepting of manufacturer models than in the past, but those models are difficult to use because they lack compliance to firm-wide parameter standards.  My favorite quote of the day:

“One-size-fits-all is great for socks, but bad for BIM” Marcus Fich, Grundfos

Here are a couple of my favorite quotes from the day:

“Maybe we need to upload all of our content for all to use. Open source it!” Jason Bailly, HDR Architecture

“The better you understand a problem, the closer you are to the solution”, Chris Needham, AECOM

“The conflict of content creation for BIM: Detail depends on context which depends on creator and consumer”, Phil Read, Read | Thomas

I also enjoyed hearing about the HUGE effort from Bentley to consolidate around a single content authoring and distribution tool.  I know most everybody attending BCS works in Revit, but you gotta hand it to them.. THAT’S cool, and something we haven’t seen from Autodesk.

My hat goes off to Jose Fandos who is doing some impressive things with the CIBSE and ASHRAE standards.  This and his concept of Product Data Templates (PDT’s) is the first standards (dare I say it??) effort that seems legit.  How can we help, Jose?

You’ve got to visit the #RTCBCS twitter action here to get a feel for the fun we had defining problems with BIM content.

Oh, and did you see that awesome graphic at the top? There’s more graphics on the twitter feed you can look at..  These are a great summary of discussions we had.

3. MANUFACTURES showed up

Problems were defined in front of the right group.  This was and will be a disruptive event.  The more manufacturers can understand the needs of their customers, the better everybody will be. The fact is though, the sales process of BIM content to a manufacturer is often devoid of the realities of content.  Now, through the BCS, manufacturers get a raw exposure to how widely used it is, what the value is, how to do it right, etc. I anticipate many interesting partnerships forming between these groups as a direct result of this summit.

I had some manufacturers come up and state their surprise at some of what was discussed.  Some were surprised that at one table, only ~30% of design firms desire manufacturer content. Others were excited about being able to meet the actual users of the content.  One thing is certain, all manufacturers surely took one thing away:  if there is one group you need to impress with your BIM geeky-ness… it is BCS!

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It was also great to hear so many mentions of Unifi in the table discussions .  We’re thrilled to see those individuals who have helped us develop features enjoying the benefits. This event embodies so many of the same goals of Unifi.  We look forward to supporting it through the years to come!